Heat up profits with soup!
We have all kinds of great ideas and suggestions for you generate some menu excitement around soup: from adding some on-hand ingredients to one of our soups, or combining two familiar soups, to creative garnishing ideas that are a great way not only to express your creativity and experiment with flavor, but also to increase the price point of your soups.

Stir up patron excitement by adding on-hand ingredients to classic Campbell's® soups for signature recipes you can call your own.

Made With Campbell's® Shelf-Stable Soups
Made With Campbell's® Frozen Soups

Explore all of the possibilities in your pantry and extend your menu. Simply add on-hand ingredients to customize Campbell's® Tomato soup or New England Clam Chowder for mouthwatering meal options.
You can also these ideas with our Tomato Basil Bisque and our frozen New England Clam Chowder varieties.

Made With Campbell's® Tomato Soups
Made With Campbell's®
New England Clam Chowder

Complement soup with eye-appealing, great-tasting garnishes you already have on hand.
Just a few finishing touches can increase perceived value as well as check averages.

  Insignia Video Premium Garnishing Ideas

Create unique and profitable on-trend soup varieties by combining two familiar soups you commonly stock to make one-of-a-kind original soup sensations.

Made With Campbell's® Shelf-Stable Soups
Made With Campbell's® Frozen Soups

Offering meal combination and pairing options can increase soup sales. Research suggests that patrons are more likely to order soup in combination with a sandwich or salad. Provide your patrons with balanced meal options by pairing Campbell soups with other salad, sandwich, or entrées currently on your operation's menu.

Soup and Salad Combos
Soup and Sandwich Combos